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Audi's New AUDI Brand For China Reveals BMW iX Rival

Audi’s New AUDI Brand For China Reveals BMW iX Rival

BMW, Mercedes, and Audi have been catering to the Chinese market with dedicated products for decades. Typically, these vehicles have longer wheelbases because local customers prefer the extra rear legroom compared to the regular models…

BMW Warns Europe Is Losing the Hydrogen Race

BMW Warns Europe Is Losing the Hydrogen Race

BMW Group CEO Oliver Zipse is sharpening his warning that Europe—and Germany in particular—is falling behind in the global race to industrialize hydrogen technologies. Speaking at the Automobilwoche Kongress in November, he emphasized, according to…

BMW N42 Engine Guide: Reliability, Efficiency, Tuning, Pros and Cons

MINI John Cooper Works Takes On Japan's Windiest Road

MINI John Cooper Works Takes On Japan’s Windiest Road

When a car is this small, the world feels like an oversized playground. It’s even more fun on a twisty road like Japan’s winding mountain route in the Nikko region. MINI brought its latest gasoline…

Genesis GV60 Magma Takes Aim At Electric BMW M SUVs

Genesis GV60 Magma Takes Aim At Electric BMW M SUVs

Genesis is delivering a one-two punch to the German establishment this week. After surprising us with a supercar, Hyundai’s luxury brand is now dipping its toes into the high-performance electric SUV niche. Part of the…

Hyundai's Genesis Is Making A Supercar Before BMW

Hyundai’s Genesis Is Making A Supercar Before BMW

In a move few saw coming, Hyundai is making a supercar. Technically, its luxury division Genesis is dipping its toes into the flagship performance realm with this swoopy coupe dubbed the Magma GT Concept. What…

The Best Gifts for Car Content Creators in 2025

The Best Gifts for Car Content Creators in 2025

Being a car content creator today means doing a bit of everything—shooting, editing, traveling, reviewing, testing, interviewing, and uploading—all often in the same day. The right gear doesn’t just make that easier; it can genuinely…

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Test Drives

2026 BMW X3 30 Review: The Everyday SUV That Just Works

2026 BMW X3 30 Review: The Everyday SUV That Just Works

Let’s say you’re the average car shopper. You’re looking to buy a compact SUV for about $50,000. That is the most common class of car sold today in America, and the average price of a…

2025 BMW M3 Touring Review: Driving the Forbidden Wagon in Tokyo

2025 BMW M3 Touring Review: Driving the Forbidden Wagon in Tokyo

Tokyo has a way of making you feel small—in the best way possible. The city moves fast but with remarkable grace. Motorbikes slice through traffic with surgical precision, delivery vans thread alleys no wider than…

2026 BMW M2 Facelift: More Power, Same Wild Spirit

2026 BMW M2 Facelift: More Power, Same Wild Spirit

The 2026 BMW M2 doesn’t try to reinvent itself — and that’s exactly why it’s brilliant. This updated LCI (facelift) version keeps the wild spirit of the original alive, adding a touch more power and…

Editor's Pick

How the BMW Zagato Coupe Became a Rolling Piece of Design Art
How the BMW Zagato Coupe Became a Rolling Piece of Design Art

Few concept cars capture the essence of both brands behind them quite like the BMW Zagato Coupe. Revealed in 2012 at the prestigious Concorso d’Eleganza Villa d’Este, this one-off creation merged BMW’s engineering precision with…

New BMW 3 Series Rendered Ahead Of 2026 Launch
New BMW 3 Series Rendered Ahead Of 2026 Launch

Now that the proverbial dust has settled after the iX3’s reveal, we’re shifting attention to BMW’s next big thing. No, not the X5 “G65” also due in 2026, but the new 3 Series. A fresh…

Top 10 BMWs With the Best Resale Value in 2025
Top 10 BMWs With the Best Resale Value in 2025

Luxury cars have a reputation for shedding value quickly, and BMW is no exception. A high sticker price may feel justified the day you drive off the lot, but five years later the resale numbers…