As with most recent launches, BMW aims to show us their cars in a more natural state. Along with the beautiful marketing photos, BMW is giving us a first look at the new BMW X7 inside their photo studio in Munich. Two weeks ago, selected journalists were invited to not only see the new X7, but also the 8 Series Convertible (more on that soon).

The real life images emphasize even more the massive kidney grille – by far the largest in the entire BMW portfolio – and the directly adjoining headlights which further emphasize the width. In the side view, the sheer dimensions of the X7 and the generous window surfaces make it easy to imagine the spacious interior. The wheels are by no means oversized, although this particular model carries 22-inch alloy wheels. The standard 20-inch model could almost hide under the huge wheel arches.

The rear looks equally wide and high, and already suggests that behind the split tailgate can accommodate a lot of luggage. Even in the configuration as a seven-seater, with mounted third row of seats, the BMW X7 still offers 326 liters of luggage space. If the third row of seats is folded down in the boot, the storage capacity extends to 750 liters. And anyone who wants to use the X7 as a furniture hauler, can fold both rear seat rows and get 2,120 liters.

While the dimensions and the large trunk are not real surprises, the third row of seats is. Even someone that’s at least 1.85 meters tall (around 6 feet) can easily fit in those seats, with enough headroom and space for the knees. The unexpectedly comfortable position is underlined by the many lights in the interior: large windows and the standard panorama roof make for a very bright interior. As the third row also has a large window, cup holders, interior trim elements and ambient lighting, it feels like a full-fledged seat. Optionally, there is a control panel of the five-zone automatic climate control and a button for heated seats.

The luxurious X7 SUV can offer all three rows of seats in a bicolor full leather Merino – in Ivory White and Midnight Blue. If you opt for this option, you will also receive the Alcantara headliner in Midnight Blue. Also on board are the Bowers & Wilkins sound system with a total of 20 speakers, which unlike other series has the speakers housed in the roof.

The photo gallery below gives you a closer look at the new BMW X7: