BMW has just announced the new 1 Series, the third generation of the popular hatchback which now uses a front-wheel drive platform. And just like any other sporty BMW, the compact hatch will also get to use the parts bin from M Performance.
Soon after the market launch of the new BMW 1 Series, an extensive range of exclusive M Performance Parts is available that will enhance the car’s sporty appearance and dynamic potential. In addition, the parts also meet functional requirements in terms of lightweight construction and aerodynamics.
At the front, the 1 Series gets an M Performance front splitter, while the horizontal-flow rear spoiler and the aero flicks in high-gloss black optimize aerodynamics. There are also high-gloss black side sill inserts and the rear diffuser is also made of lightweight carbon fibre.
Other M Performance parts offered for the 1 Series are the exterior mirror caps and the new M kidney grille with mesh design as a retrofitting solution.
More visual upgrades are included in the offering, starting with the side lettering in Frozen Black. As a supplement to this, the vehicle front can be refined with lettering in high-gloss black.
In the performance department, BMW has decided to offer an 18-inch M Performance sports brake system. The brake’s calipers are finished in red, for that additional sporty visuals. As compared to the standard brake system, the front axle has larger inner-vented, perforated discs in lightweight design which are powerfully gripped by 4-piston fixed calipers. The amply sized calipers are made of a aluminum alloy so as to save weight. The rear axle features matching lightweight construction brake discs with single-piston floating caliper.
Matching the sports brake, BMW offers the high-quality M Performance forged wheel Y-Spoke 554M in an 18-inch format. This weight-optimised summerwheel in Jet Black matt features a multicolored graphic print that perfectly showcases the M Performance inscription and M logo. The light alloy wheel Y-Spoke 711M in Ferric Grey is likewise available in an 18-inch format. This winter wheel is suitable for use with snow chains and can also be combined with the M Performance sports brake. The range also includes the 19-inch M Performance light alloy wheel Double Spoke 555M in bicolour look, which is available as a complete wheel set for use in summer.
The M Performance wheel bags are recommended as a practical solution for storing and transporting these high-quality wheels.
The BMW door projectors provide a sporty welcome even when the doors are opened. With the three different motives included in the M Performance slide set it is possible to have the BMW M logo or other graphics projected onto the ground next to the vehicle.
Distinctive touches of sporty enhancement are also available for the interior of the new BMW 1 Series. The M Performance steering wheel with Alcantara grip area and large thumbrest offers genuine racing feeling, for example. In addition, visual accentuations are provided by the red marking at the 12 o’clock position and the silver-grey hand-sewn cross-stitching. The steering wheel’s sporty high-tech character can be further enhanced with the M Performance steering wheel trim, for which there is a choice between carbon fibre/Alcantara and carbon fibre/leather.
In both cases, the 6 o’clock detail bears the M Performance inscription. There is an additional option for vehicles with Steptronic sports transmission: high-quality M Performance carbon fibre shift paddles can be selected to further enhance the motor racing atmosphere in the cockpit.
Finally, another attractive supplement for vehicles with sporty M Performance fittings is provided by the high-quality velvet velour floor mats with embroidered M Performance inscription, a leather-look surround complete with contrasting seam and a pennant in the typical M colours blue, light blue and red. In addition to their sporty look, the non-slip and high-grip floor mats provide an excellent fit.