Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW 1M: All the info you need to know

BMW 1M: All the info you need to know

While attending the 2011 Detroit Auto Show, our team at BMWBLOG had the opportunity to participate in a workshop with Dr. Kay Segler, BMW M CEO. Being one of the most hyped BMWs in the…

BMW Activate The Future Goes Live!

A new BMW documentary went live today. In a series of four short films, BMW will begin promoting its upcoming ActiveE electric car. Instead of choosing the now classic TV advertising, BMW decided to turn…

Photos of the new 4-cylinder TwinPower engine and new BMW X1 xDrive28i

Exclusive: First photos BMW X1 with M Sport Package

Exclusive: First photos BMW X1 with M Sport Package

Exclusively we bring you the first photos of the BMW X1 with the M Sport Package. In yesterday’s press release, BMW announced the introduction of the new package for the popular X1, but no photos…

BMW M3 Track Edition exclusive for Netherlands

BMW M3 Track Edition exclusive for Netherlands

In 2009 BMW has released several limited editions of the popular M3 Coupe, starting with the M3 Tiger Edition, Frozen Black M3 or the Frozen Grey M3 launched in the US. Continuing the same tradition,…

Debut: M Sports package for the BMW X1

Press Release: Simultaneously with the market launch of the new BMW X1 xDrive28i in spring 2011, an M Sports package will make its debut in this series. It will be available for all engine versions of…