BMW Group employs around 450 designers worldwide with majority of them stationed in Munich. In our several interviews with BMW designers, we tried to decode the internal design competition process that takes place with every…
The BMW X6 Sports Activity Coupe just hit its first milestone. BMW announces that the X6 Coupe units reached 100,000 worldwide. BMW X6 came to break the stereotype of a BMW vehicle back in 2008…
Second biggest premiere at the 2010 Paris Motor Show was the 2011 BMW X3. The second generation X3 joined the new 6 Series Coupe as the main attractions at the BMW stand. In the last…
After our exclusive interview with Nader Faghihzadeh, BMW 6 Series Coupe Exterior Designer, our attention turns towards the interior design of new 6er. To find out more about the story behind the design, BMWBLOG sat…
With the new BMW R 1200 R and R 1200 R Classic, BMW Motorrad is continuing its long tradition of roadster building and presents the revised successor models to the successful R 1200 R. Both combine a modern sporty and accentuated classical motorcycle design,…
Nearly ten years ago, BMW films made history in the automotive world by moving away from “classic advertising” to a more engaging medium: videos. A form of branded content, all eight films featured popular filmmakers…
Press Release: Iacobucci is the worldwide leader in manufacturing of galley insert for commercial and business aviation and with the innovative VIP seat design the company is now about to enter a new market. “We…
Zipcar might get a new competitor in the near future. With its just-introduced BMW on Demand program, the Munich-based automaker has entered the car sharing industry, initially in Munich, but could expand to major European…
Anders Warming fills the role of Director of Exterior Design at BMW, and besides his undoubted talent, the Denmark-born Warming is also one of the most passionate designers in the automotive world. Warming started with…
Press Release: BMW Group DesignworksUSA has partnered with Canopy Airport Parking to create the brand experience, look and feel for what’s anticipated to be the world’s greenest parking facility. Slated to open in time for…
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