Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

BMW X6 Performance Unlimited for Japanese market

After the Japanese-exclusively MINI Savile Row unveiled yesterday, BMW announces the introduction of a new model for the “Land of the Rising Sun”. The BMW X6 Performance Unlimited is based off the xDrive35i variant and…

MINI Savile Row for Japanese market

MINI Savile Row for Japanese market

MINI releases a special edition model exclusively for the Japanese market. Dubbed MINI Savile Row, the all-black painted model will be built in a limited edition of 100 units. Featuring a black roof and not…

Anniversary: The BMW M3 is 25

Anniversary: The BMW M3 is 25

Press Release: The anticipation began in August 1985. That summer Germany’s automobile magazines built up their readers’ expectations for the fastest 3 Series BMW of all times. The key data revealed a sports car that…

Premiere: BMW 1 Series M Coupé Teaser

2011 Alpina B5 Bi-Turbo – Full details and Photos

Press Release: The finely honed balance between athleticism, comfort and every-day luxury that has defined ALPINA automobiles for decades reaches a new dimension in the BMW ALPINA B5 Bi-Turbo. Five different generations of 5 Series-based…

Inline six for motorcycles: BMW K 1600 GT and 1600 K GTL

Press Release: Since BMW Motorrad presented the concept study Concept 6 in autumn 2009, the six-cylinder in-line engine featured in it has captured the imagination of many motorcycle fans. With BMW, six-cylinder in-line engines have stood…

Exclusive: BMW X5 with Carbon Fiber Unibody

Exclusive: BMW X5 with Carbon Fiber Unibody

At the recent Innovation Days Mobility event, BMW unveiled their future plans in becoming the world’s leader in volume-produced cars with an electric drive and with a passenger cell made from carbon. CFRP, a recent…

ALMS: New Aero Kit For BMW M3

BMW Rahal Letterman Racing Team is testing a Le Mans-spec bodywork and they aim to have it ready for Lime Rock race. BMW’s return to the 24 Hours of Le Mans delivered mixed results, but…