Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
World Premiere: 2011 BMW X3

World Premiere: 2011 BMW X3

The new 2011 BMW X3 makes its debut with the second generation in the small, premium Sports Activity segment. Press Release: In 2004 BMW introduced a new concept to the market: the small, premium Sports…

Video: Onboard the BMW M3 GTS

Along with a preview of the new BMW 1 Series M Coupe, European automotive journalists also had a chance to spend some time with another exciting M vehicle: the European street-legal M3 GTS. Although the…

1969 Bertone BMW 2800 Spicup

During our recent Munich trip, we had a chance to spend an evening at the BMW Museum, adjacent to the headquarters. Among the legendary and unseen BMW M8, we had the opportunity to see another…

BMW M3 Frozen Gray Owners required to sign paint care agreement before delivery

BMW X6 Performance Unlimited for Japanese market

BMW X6 Performance Unlimited for Japanese market

After the Japanese-exclusively MINI Savile Row unveiled yesterday, BMW announces the introduction of a new model for the “Land of the Rising Sun”. The BMW X6 Performance Unlimited is based off the xDrive35i variant and…

MINI Savile Row for Japanese market

MINI Savile Row for Japanese market

MINI releases a special edition model exclusively for the Japanese market. Dubbed MINI Savile Row, the all-black painted model will be built in a limited edition of 100 units. Featuring a black roof and not…

Anniversary: The BMW M3 is 25

Anniversary: The BMW M3 is 25

Press Release: The anticipation began in August 1985. That summer Germany’s automobile magazines built up their readers’ expectations for the fastest 3 Series BMW of all times. The key data revealed a sports car that…

Premiere: BMW 1 Series M Coupé Teaser

Premiere: BMW 1 Series M Coupé Teaser

Moments ago, BMW has just released the first teaser of the BMW 1 Series M Coupe, the rumored M1 or 1M vehicle everyone has been talking about. “This very special M” as BMW calls it…

2011 Alpina B5 Bi-Turbo - Full details and Photos

2011 Alpina B5 Bi-Turbo – Full details and Photos

Press Release: The finely honed balance between athleticism, comfort and every-day luxury that has defined ALPINA automobiles for decades reaches a new dimension in the BMW ALPINA B5 Bi-Turbo. Five different generations of 5 Series-based…