Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

Design Pure Impulse equipment package for the BMW Z4

Press Release: With its classic roadster proportions, the BMW Z4 is in equal measure the embodiment of sporty driving pleasure and premium elegance. The Design Pure Impulse equipment package available as from September 2010 offers…

Premiere: 2011 BMW 5 Series M-Sport Package

BMW has officially unveiled today the M-Sport Package for the new BMW 5 Series Sedan and Touring. Press Release: The M Sports Package for the new BMW 5 Series Saloon and for the new BMW…

Exclusive Photos: BMW M8

The M8-Prototype is perhaps the best-kept secret of BMW and for the first time, BMW has unveiled the on-off car in front of journalists at the BMW Museum in Munich. Despite several false reports in…

BMW: Mobility of the future

BMW’s Press Release on Mobility and the future for the brand. The world, and with it the sphere of individual mobility, is in a state of environmental, economic and social upheaval. Global developments such as…

World Premiere: First Sketch of the BMW Megacity Vehicle

BMW Performance Carbon Fiber Aerodynamic Components for M3

BMW Performance Carbon Fiber Aerodynamic Components for M3

Press Release: BMW of North America has announced three BMW Performance aerodynamic accessories for the M3 Coupe, Sedan, and Convertible. The new rear deck lid spoiler, mirror caps, and front splitters are constructed of ultra-rigid…

Exhibition of modern museum architecture at the BMW Museum

Exhibition of modern museum architecture at the BMW Museum

Press Release: “Museums in the 21st Century. Ideas, Projects, Buildings.”, an exhibition initiated by the Art Centre Basel, comprises a collection of 27 of the most interesting international museum projects which were either conceived during…