Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

Inline six for motorcycles: BMW K 1600 GT and 1600 K GTL

Press Release: Since BMW Motorrad presented the concept study Concept 6 in autumn 2009, the six-cylinder in-line engine featured in it has captured the imagination of many motorcycle fans. With BMW, six-cylinder in-line engines have stood…

Exclusive: BMW X5 with Carbon Fiber Unibody

Exclusive: BMW X5 with Carbon Fiber Unibody

At the recent Innovation Days Mobility event, BMW unveiled their future plans in becoming the world’s leader in volume-produced cars with an electric drive and with a passenger cell made from carbon. CFRP, a recent…

ALMS: New Aero Kit For BMW M3

Design Pure Impulse equipment package for the BMW Z4

Design Pure Impulse equipment package for the BMW Z4

Press Release: With its classic roadster proportions, the BMW Z4 is in equal measure the embodiment of sporty driving pleasure and premium elegance. The Design Pure Impulse equipment package available as from September 2010 offers…

Premiere: 2011 BMW 5 Series M-Sport Package

Premiere: 2011 BMW 5 Series M-Sport Package

BMW has officially unveiled today the M-Sport Package for the new BMW 5 Series Sedan and Touring. Press Release: The M Sports Package for the new BMW 5 Series Saloon and for the new BMW…

Exclusive Photos: BMW M8

Exclusive Photos: BMW M8

The M8-Prototype is perhaps the best-kept secret of BMW and for the first time, BMW has unveiled the on-off car in front of journalists at the BMW Museum in Munich. Despite several false reports in…

BMW: Mobility of the future

BMW’s Press Release on Mobility and the future for the brand. The world, and with it the sphere of individual mobility, is in a state of environmental, economic and social upheaval. Global developments such as…

World Premiere: First Sketch of the BMW Megacity Vehicle

World Premiere: First Sketch of the BMW Megacity Vehicle

At the BMW Museum, in a private setting for international automotive journalists, BMW unveiled tonight the first sketches of the 2013 BMW Megacity vehicle. Introduced by the BMW Director of Design, Adrian Von Hooydonk, the…