Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
2011 BMW Frozen Gray M3 Coupes Sold Out!

2011 BMW Frozen Gray M3 Coupes Sold Out!

BMW of North America has just informed us that all the production slots for the thirty 2011 BMW Frozen Gray M3 Coupes available for the US market have been reserved. Thirty 2011 M3 Coupes claimed…

MINI at the Goodwood Festival of Speed

MINI is planning to have heaps of fun at the 2010 Goodwood Festival of Speed from July 1st to 4th. Apart from displaying the full range of the current MINI models, the quintessentially British MINI…

Three exclusive designers for MINI for Life Ball in Vienna

New Videos: 2011 BMW 5 Series Touring

Last month, BMW took the covers off their newest Touring model in the 5 Series family. Built under the platform name F11, the new 5 Series Touring brings the challenge back to the Mercedes-Benz E-Class…

MINI is on the "threshold of a new chapter"

MINI is on the “threshold of a new chapter”

In an interview for the UK magazine Autocar, BMW’s Director of Design, Adrian Van Hooydonk said that MINI is on the “threshold of a new chapter” as it enters its second decade under BMW ownership….

North America Debut: 2011 BMW Frozen Gray M3 Coupe

North America Debut: 2011 BMW Frozen Gray M3 Coupe

Press Release: Nearing the 25th anniversary of the original BMW M3, BMW of North America today announced a production run of thirty identically-equipped 2011 Frozen Gray M3 Coupes for the United States. The 2011 Frozen…

BMW K 1300 GT Exclusive Edition

BMW K 1300 GT Exclusive Edition

Press Release: With the new special model K 1300 GT Exclusive Edition, BMW Motorrad sets a new milestone in the BMW world of experience Tour. With extensively upgraded fittings and a refined visual appearance it offers…