Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Ultimate Photo Gallery: 2010 BMW X5 LCI

Ultimate Photo Gallery: 2010 BMW X5 LCI

Straight from the beautiful Miami, Florida, we are bringing you the latest and most comprehensive photo gallery of the recently unveiled 2010 BMW X5 LCI (facelift). With the help of the talented BMW marketing team,…

MINI Countryman Hits Milan Design Week

Last week, MINI released a series of exclusive videos documenting highlights from a highly unique event that took place on April 13th as part of Milan Design Week: The MINI Countryman Picnic. A star-studded, invite-only…

International Media Launch: 2010 BMW X5 LCI

International Media Launch: 2010 BMW X5 LCI

Miami, Florida hosted the International Media Launch of the 2010 BMW X5 LCI, short for Life Impulse Cycle or facelift. During a one day event, several automotive journalists had the opportunity to spend some time…

World Premiere of the Vorsteiner GTRS3

BMW Rahal Letterman Racing Team Long Beach Preview

BMW Rahal Letterman Racing Team Long Beach Preview

Following an aggressive start to the 2010 American Le Mans Series at the 12 Hours of Sebring that netted the BMW Rahal Letterman Racing Team a second and third place finish, the April 17th American…

BMW 5 Series GT Wins Ward's Interior Award

BMW 5 Series GT Wins Ward’s Interior Award

The BMW 5 Series Gran Turismo has won the 2010 Ward’s Auto Interior of the Year award for Design Versatility. This unique automobile was designed to expand on the original gran turismo concept, which was…

History of the BMW 5 Series

Sales of the BMW 5 Series already amount to more than 5.5 million units in five model generations – and now a new chapter is starting in the highly successful story of the BMW 5…