Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW 1 Series Success Story: First Million Units Built

BMW 1 Series Success Story: First Million Units Built

Five years of production, four body variants and one million times Sheer Driving Pleasure in the compact class. The BMW 1 Series has already reached a seven-digit production volume in its first model generation, clearly…

2010 Leipzig Auto Show: BMW Z4 sDrive35is

2010 Leipzig Auto Show: BMW Z4 sDrive35is

Back in December of 2009, BMW introduced a new model in the Z4 family: sDrive35is. The new upgraded, more powerful Z4is went public at the Detroit Auto Show when the 2011 roadster opened the doors…

World Premiere: 2010 BMW X5 xDrive40d

2010 Leipzig Auto Show: The New BMW 530d Touring

2010 Leipzig Auto Show: The New BMW 530d Touring

Another new model to make its world debut today at the 2010 Leipzig Auto Show, was the BMW 530d Touring. Sporting a 3.0 liter straight-six engine, the 2011 BMW 530d Touring outputs 245 horsepower and…

Available Now: BMW Roadside Assistance Smartphone Application

Available Now: BMW Roadside Assistance Smartphone Application

BMW of North America today introduced a personalized smartphone application for its Roadside Assistance service in the United States. BMW Roadside Assistance is included as part of BMW Ultimate Service® with every new and Certified…

BMW Group Classic sets up Motorsport division

BMW Group Classic sets up Motorsport division

BMW Group Classic is expanding its mission: from the beginning of this year the newly established Motorsport division is offering assistance in everything to do with classic competition vehicles that carry the BMW and Mini…