Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

New Photos: BMW Art Car M3 GT2

BMW announced today that the 17th Art Car created by Jeff Koons will race where the first BMW Art Cars raced – at the 24 Hours of Le Mans in France, June 12-13, 2010. Koons…

History and Chronological list of BMW Art Cars

History and Chronological list of BMW Art Cars

The car is now more than one hundred years old and during that time has fascinated all artists: from impressionism and surrealism to pop art and beyond. Abstract or true-to-life, critical or glorifying – time…

History: BMW E1 – Pioneer for electro-mobility

History: BMW Z1 Coupe

History: BMW Z1 Coupe

BMW Technik GmbH was launched in 1985 with the mission to develop innovative solutions for a large number of aspects associated with individual mobility. The specialists working in the newly established department were able to…

2010 NYIAS: Rolls Royce Ghost

2010 NYIAS: Rolls Royce Ghost

Another unique presence at the 2010 New York Auto Show was the latest Rolls Royce model,  Ghost. The new Rolls which is built atop the BMW 7 series platform, it has a shorter wheelbase than…

2010 NYIAS: F10 BMW 550i U.S. Debut

2010 NYIAS: F10 BMW 550i U.S. Debut

Another model to make its U.S. debut today at the 2010 New York Auto Show was the 2011 BMW 550i, the high-end model in the 5 Series line-up. The top-of-the-range BMW 550i arrives with BMW’s…

BMW Makes HD Radio Standard in new BMW 5 Series

BMW Makes HD Radio Standard in new BMW 5 Series

BMW of North America, LLC today announced that the launch of the 2011 BMW 5 Series Sedan marks the first time BMW’s entire product line is equipped with standard digital HD Radio Technology entertainment systems….

MINI takes automobile personalization to a whole new level

MINI takes automobile personalization to a whole new level

MINI, a leader in the manufacturing of customized vehicles in volume, is set to take automobile personalization to a whole new level with a revolutionary paint system that will allow owners to change the exterior…