Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

BMW X1 Live Tour in the snow: Joy is xDrive

Our other sister blog, BMWBLOG.ro had the opportunity to attend the BMW xDrive tour, an event taking place across Europe where a large fleet of xDrive vehicles are being made available to customers and selected…

Jeff Koons to Create New BMW Art Car

Jeff Koons to Create New BMW Art Car

Internationally acclaimed artist Jeff Koons will create the 17th BMW Art Car in the 35th anniversary year of the program. Koons and Jim O’Donnell, President of BMW North America jointly made the announcement today at…

Test Drive: 2010 BMW X5 M

Pedestrian protection: BMW X1 first, ahead of the Audi Q5

Pedestrian protection: BMW X1 first, ahead of the Audi Q5

While the German ADAC office (the German equivalent of AAA) didn’t take an official position, the colleagues from OEAMTC Austria concluded a comparison test in Pedestrian Safety by using as a reference mid-size and compact…

U.S. Pricing 2011 BMW ALPINA B7

BMW announced the pricing today for the 2011 BMW ALPINA B7 sedan, which will join BMW’s North American product range as the most dynamic 7 Series model. As the second generation of ALPINA automobiles based…

Formula 1: BMW-Sauber unveils C29 model in Valencia

Yes, BMW retains its name in the Sauber team (due to FIA regulations), and today, in Valencia, Sauber unveiled their latest monopost: C29. Drivers Kamui Kobayashi and Pedro De la Rosa unveiled Sauber’s 2010 Formula…

MINI E Drivers Delighted with Electric Vehicle Experience

MINI E Drivers Delighted with Electric Vehicle Experience

The BMW Group today announced at the Washington Auto Show the first results from a comprehensive study conducted in cooperation with the University of California (UC Davis) and consumers leasing MINI E electic vehicles as…