Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

BMW ActiveHybrid 7 to cost $103,125

BMW announced pricing today for the 2011 ActiveHybrid 7models during their North American debut at the Los Angeles International Auto Show. BMW’s first hybrid performance/luxury sedans will arrive in showrooms in Spring 2011 with a base…

Photo Comparison: 2010 BMW 7 Series vs. 2010 Audi A8

The moment has come, Audi has just revealed their latest A8 model and we’re ready to publish our photo comparison. When the new 7 Series launched in 2007, many people were suggesting that a comparison…

Will BMW continue curtailing racing programs?

Yesterday, Autoblog reported that BMW might be reducing the number of its cars in the next WTCC championship. Currently there are five teams competing in WTCC and the report says we might see only two…

Interview with BMW Vision EfficientDynamics designers

Sauber buys back BMW F1 team

BMW AG reached an agreement with Peter Sauber regarding the sale of the BMW Sauber F1 Team. The contract is subject to the condition that the team has a starting place for the 2010 Formula…

World Premiere / Design Workshop BMW 5 Series Sedan

World Premiere / Design Workshop BMW 5 Series Sedan

Many of you have always been interested in finding out more about BMW’s design process, the steps taken before the final product is being developed. At the BMW 5 Series world premiere, BMW shared some…

Official Photos: 2011 BMW 5 Series

Official Photos: 2011 BMW 5 Series

The official photo gallery of 2011 BMW 5 Series is finally here. Lots of different angles, scenarios and surroundings. This is the moment we have all been waiting for, after months of spy photos coverage…