Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

Frankfurt Auto Show: BMW 760Li Individual

Another BMW model to debut at the 2009 Frankfurt Auto Show was the all new BMW 760Li, Individual edition. Some of you might remember that BMW Individual was established in 1991 as a division of…

Frankfurt Auto Show: BMW 320d EfficientDynamics Edition

Continuing with the BMW premieres at the Frankfurt Auto Show and today, we’re giving you the ultra-efficient BMW 320d, EfficientDynamics Edition. The 320d played an important role in Dr. Klaus Draeger’s speech on BMW’s EfficientDynamics…

BMW Vision EfficientDynamics Concept: Interior and Exterior close-up shots

World Premiere: Z4 Roadster (E89) by AC Schnitzer

The famous german tuner AC Schnizter announces the world premiere of their own version of the new BMW Z4 Roadster. The first teaser photos were released back in May, but today, we have a full…

Frankfurt Auto Show: Alpina B6 S Coupe

Two years ago at the same Frankfurt Auto Show, the famous German tuner Alpina unveiled their own version of the BMW 6 Series: B6 S Coupe. Once again, Alpina decided to bring out their B6…

Frankfurt Auto Show: Alpina B7 Biturbo

European auto shows are also the place to be for all the major car tuners. Every two years, ALPINA is present at the Frankfurt Auto Show, each time displaying an impressive fleet of “tuned up”…

Frankfurt Auto Show: MINI Coupe and Roadster

Just a few days ago, we published the official photos and press releases of the latest MINI concept: Roadster. At the Frankfurt Auto Show the BMW display was impressive and imposing, but at the same…

Frankfurt Auto Show: BMW M3 Edition Monte Carlo Blue

Another exciting model introduced by BMW at the Frankfurt Auto Show is the BMW M3 Edition. These individual M3s feature some modifications in body design and interior features, as well as special light-alloy wheels and…