Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

Christopher Weil, the designer of BMW 5 Series GT

The BMW  5 Series GT is continuing its previews event across the world allowing  journalists to learn more about this already controversial BMW model. One of the stars of these press previews is the young…

BMW X5 Off-Road at BMW Performance Center

Two weeks after the amazing and intense adventure at the BMW M School, I was back in Spartanburg again, this time with an entire crew of U.S. auto journalists. BMW North America offered to combine…

Our experience at BMW M Performance School

2010 BMW 750 xDrive, 740d and M Sport Package

2010 BMW 750 xDrive, 740d and M Sport Package Following its successful introduction into the market, the new BMW 7 Series is further expanding its position in 2010 as the most innovative model series in…

Test Drive: BMW X5 xDrive35d – Update No.3

It has been a day since our last update and we have a lot of things to report. We’re just two hours away from Spartanburg, North Carolina to be more precised. We decided to stop…

BMW’s new aerodynamic test center built in Munich

An investment in the future: the Aerodynamic Test Centre. No other car maker is as committed as the BMW Group to making lasting and substantial investments in the enhanced efficiency of new models. Building the…