After the successful unveiling of the new MINI Convertible this spring, MINI dips its toe into the stylistic future of travel. Teaming up with renowned brands Airstream and Republic of Fritz Hansen(TM), the carmaker has…
A child suddenly runs out into the road from between two parked cars – it’s every driver’s nightmare scenario. BMW Group Research and Technology, in collaboration with leading research institutes in Germany, has now developed…
BMW Sauber has sunk in the puddles to an all time low with the Chinese Grand Prix and something needs to be done asap. Less talk from Mario Theissen about diffusers and more work to…
If you already started scratching your head because of the ambiguous title, STOP, we’ll explain it in a second. Back in November at the L.A Auto Show, a small group of designers were competing in…
Talk about letting things go….instead of taking this like real men, the folks at Audi decided to “strike back” after they literally got owned by the now famous “Checkmate” billboard put up by Santa Monica…
The 4 -years or 50,000 miles BMW Free Maintenance Program has been praised for years now by many BMW owners and not only. The Free Maintenance Program was one of the perks that set BMW…
Following the steps of the BMW X5 Security vehicle released by BMW last year, the latest generation security vehicle brings new things to the table. Dubbed X5 Security Plus, the vehicle now complies with the…
BMW and Audi are dueling again, but this time, onto the “marketing battle field”. And what would be the best place to do so other than the one of the top states when it comes…
Since we just posted some bits from BMW’s history, we decided to stay on the topic and talk about the ///M logo, the three stripes that make M branded cars even more recognizable. So, let’s…
Have you wondered how BMW names their vehicles, the nomenclature they follow? Even though in the past few years BMW has changed the pattern, it is still interesting to look at past models and see…
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