Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.

The last BMW Z4 built at Spartanburg Plant

  The last BMW Z4 roadster built on U.S soil(at least for now) has rolled off the production line last week. As we announced several times before, the new generation Z4 production will move from…

Hydrogen Road Tour at the Spartanburg BMW Plant

As we mentioned last week, BMW’s 7 Hydrogen is part of the 2008 Hydrogen Road Tour that will last two weeks and visit 31 cities. The BMW 7 Hydrogen joins an unprecedented cross-country journey featuring…

Behind the design of the BMW 7 Series

Behind the design of the BMW 7 Series

Have you eve wondered what goes behind the scene, before a car actually goes into production? What are the steps in the design process? How is it done? Each time I see a video showing…

Griot’s Garage Shines My 335

We're giving away our own BMWBLOG decals

We’re giving away our own BMWBLOG decals

Due to popular request through the multitude of emails we have received during the past few months, we, the BMWBLOG team decided to expand our brand recognition beyond the online medium, taking it offline, so…

BMW 7 Series Night Vision System

Do you guys remember the BMW Night Vision we talked about a while back? Our colleague Benny has explained the new system quite well in the previous article. At that time, there were no videos…

Griot’s Garage becomes our exclusive car care partner

I am very pleased to announce that Griot's Garage, the most respectable car care company, has become a sponsor of our blog. With a long history in the car care industry, Griot's Garage identify themselves…

BMWBlog has reached another milestone

Today, we have officially reached over 1000 RSS subscribers, more exactly 1,038 people that are registered for our RSS feed or by email updates. That is impressive number and it shows how loyal the BMW…