Interesting
With its arrival in 1968 under the BMW New Six wave of models, the entry-level 2500 version of the E3 series reaffirmed BMW’s interest and commitment to developing upper-class luxury saloons. After the BMW New…
Adrian Dorofte / April 5, 2020
Featured Posts
While it was not entirely a BMW product from the beginning, the 1800/2000 SA series of BMW models was quite a rather weird appearance in the portfolio of the Bavarian carmaker in the late ’60s….
Adrian Dorofte / April 5, 2020
4 Series
New spy shots depicting the open-top 2021 BMW M440i xDrive have recently surfaced online. And yes, the huge kidney grille is there. One has to admit that the styling exercise for the new 4 Series…
Adrian Dorofte / April 1, 2020
News
Blockchain technology is ever more present and now BMW Group is preparing to implement it as to further optimize and increase the transparency of the supply chain across the network. Due to its clear, timestamped…
Adrian Dorofte / March 31, 2020
News
The EfficientDynamics success story: BMW writes the next chapter
by Adrian Dorofte / Date: March 31, 2020
News
The widely known and highly popular “Freude am Fahren” slogan of BMW celebrates the 55th anniversary in 2020, but its roots can be traced even further back in the history of the brand. Say it…
Adrian Dorofte / March 31, 2020
News
Amid the Coronavirus widespread and the current critical context, BMW Group Romania is premiering the remote car delivery and return for service operations, now available across the entire Romanian network of authorized BMW and MINI…
Adrian Dorofte / March 30, 2020
Videos
BMW Group’s Power of Choice strategy is an all-rounding, multi-pillar approach to future mobility, as detailed by R&D chief Klaus Fröhlich. In a recent presentation video, Fröhlich stresses the fact that the key to ensure…
Adrian Dorofte / March 30, 2020
News
BMW announced today its commitment of offering a sustainable hydrogen fuel cell technology in series production vehicles in the near future. According to BMW, the Bavarians are carefully and constructively building a multi-pillar powertrain and…
Adrian Dorofte / March 30, 2020
BMW i
The future BMW i Hydrogen NEXT fuel cell electric vehicle is scheduled to be unveiled in 2022, equipped with a state-of-the-art hydrogen-based powertrain. As part of its long-term commitment to fuel cell technology, BMW Group…
Adrian Dorofte / March 30, 2020
Featured Posts
Just as the kidney grille, the Hofmeister kink is like a business card for BMW, an element that is instantly associated with the German automotive constructor. The Hofmeister kink is a visual design element that’s…
Adrian Dorofte / March 29, 2020