BMW has been bombarding us with new reveals, but some would argue that the best is yet to come. After the M4 CSL, the M division will appeal to enthusiasts with another sports car true…
BMW has been putting on quite a show for the M division’s 50th anniversary and is showing no signs of slowing down. To coincide with the milestone, a special exhibition was inaugurated on May 24…
Even though BMW is keeping us busy with frequent product launches, we can’t stop thinking about the day when the wraps will come off the 2023 XM. The world premiere is scheduled to take place…
You’ve probably seen your fair share of drag races that had an obvious winner right from the start. Just by looking at their technical specifications, you knew which car would win, but you still watched…
BMW unveiled the 3 Series LCI last week and it was only a matter of time before ALPINA would follow suit. Meet the 2023 B3 in both Sedan and Touring guise with the sharper headlights…
BMW’s presence at the 2022 Concorso d’Eleganza Villa d’Este was a wonderful mélange of classic and modern cars, spanning decades of M history. We couldn’t miss the opportunity to shoot some of these beauties gathered…
Precisely 50 years ago, on May 24, 1972, the partnership agreement for BMW Motorsport GmbH was signed. The rest is history, and this new throwback video from BMW M reminds us why enthusiasts fell in…
The agency sales model turns an automaker into a retailer that offers cars at a fixed price. With direct sales, the traditional dealership serves as the physical touchpoint with the buyer. Rather than getting a…
June is going to be an important month as we’re finally going to see the M3 Touring in production metal. On the racing side of the M division, the M4 GT4 will break cover after…
We won’t have to wait until the M2 G87 gets its much-anticipated debut to see the 2 Series Coupe with the iDrive 8 as the lesser versions are already getting it. Following last week’s announcement,…
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