Horatiu Boeriu

Racing legend Bobby Rahal talks about his love affair with BMW and BMW Motorsport. Rahal takes us back to the beginnings of his racing career and all the way through his first time racing a…

BMW M Motorsport’s real-time video documentary MBEDDED brings forward its fourth episode. The short form films take us behind the scenes of the BMW racing program for 2022. Episode four shows the new BMW M4 GT3…

BMW supercar – the unicorn of the BMW world and every fan’s dream. The topic of a BMW supercar pops up quite often and with every new generation of cars, a new rumor surfaces. And…

Georg Kacher is one of the best automotive journalists covering the BMW brand, and over the years, his predictions turn out to be mostly accurate. So when he publishes an article, the BMW world listens….

BMW is ramping up its press activities ahead of the new BMW 7 Series launch. In an interview with WhichCar, BMW Head of Research & Development, Frank Weber, talked about the new G70/G71 7 Series…

BMW M440i Gran Coupe’s name might cause some confusion, for those new to BMW’s nonsensical nomenclature. The M440i Gran Coupe is part of the 4 Series family, though despite the “coupe” in its name, it’s…

BMW M teases the upcoming BMW M3 Touring  on their Instagram channel while unintentionally (or is it?) confirming the rumored curved display. If you blow up the teaser social media image, you can clearly see…

The 2022 BMW 8 Series Facelift is days away from its official debut, yet prototypes continue their testing trials around the world. While the X7 will go through a radical LCI with split headlights, the…

One of the most important projects in BMW’s recent history is the all-new and bespoke BMW iX electric crossover. The project kicked off more than five years ago and just recently we had the chance…

After seven years, BMW returns to the Super Bowl 2022 with a commercial. A U.S. spokesperson confirmed the news for Automotive News, but did not disclose any further details. The last BMW Super Bowl commercial…