Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He is currently the editor-in-chief managing the day-to-day activities at BMWBLOG, including content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored with a Computer Science degree from University of Illinois at Chicago where he cultivated a passion for product management, engineering and startups. Horatiu’s passion for BMW cars has translated in the creation of BMWBLOG, the first online car magazine focusing on a single car brand. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3. You can find him on Twitter, Youtube, Instagram and LinkedIn.

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Google's Android to bring new digital keys to BMW cars

Google’s Android to bring new digital keys to BMW cars

During its 2021 Google I/O developer event, the Silicon Valley tech giant announced a future digital key for BMW and other automakers. Just like iOS-based BMW Digital Key, the new software will allow car owners…

First Look: BMW i4 M50 with a blue paint job

First Look: BMW i4 M50 with a blue paint job

Ahead of the June 1 launch, the new BMW i4 M50 shows up once again on the Interwebs. U.S. BMW dealerships are apparently holding meetings this week in regards to the new iX and i4…

Is Urban Green the best color on the G82 BMW M4?

Is Urban Green the best color on the G82 BMW M4?

Green paintworks are making a comeback at BMW. Over the last few years, BMW and its M Division especially, has released a series of green-painted models. From Oxford Green and Aurora Diamant Green, to the…