Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW USA Aims to Sell 50,000 electric vehicles in 2023

BMW USA Aims to Sell 50,000 electric vehicles in 2023

BMW has high expectations for its electric vehicle sales in the United States this year, according to the brand’s top sales executive who spoke with Automotive News. The German automaker aims to sell around 50,000…

Prime Day Deals for BMW Car Owners

Prime Day Deals for BMW Car Owners

Prime Day, the widely celebrated online shopping extravaganza, is here with a treasure trove of exclusive deals. From premium car accessories to car tech upgrades, Prime Day brings a cornucopia of opportunities for BMW enthusiasts…

BMW Might Embrace Hydrogen as a Racing Platform for the Future

AC Milan and BMW Renew Their Automotive Partnership

AC Milan and BMW Renew Their Automotive Partnership

AC Milan and BMW announced today the renewal of their partnership agreement originally signed in 2021. The Italian branch of the BMW Group will continue its role as the Club’s Premium Partner and Automotive Partner….

New BMW iX1 Gets an Exciting and Unique Livery

New BMW iX1 Gets an Exciting and Unique Livery

Today, BMW announced a new long-term partnership with the Städel Museum, one of Germany’s oldest and most esteemed museum foundations. This collaboration kicks off with the design of the BMW iX1 by artist Marc Brandenburg….

BMW iX Gets a Tuning Package from 3D Design Japan

BMW iX Gets a Tuning Package from 3D Design Japan

3D Design, the renowned Japanese tuner, is launching a series of aftermarket visual upgrades for the BMW iX, the brand’s flagship electric vehicle. This move by 3D Design is particularly significant, as it’s unusual to…