Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
New Generation ICE BMW X4 Unlikely

New Generation ICE BMW X4 Unlikely

The unveiling of the new 2025 BMW X3 is imminent, and we recently had the opportunity to test drive a couple of prototypes. At the event, it was evident that the G45 X3 has increased…

2025 BMW X3 Plug-In Hybrid - First Drive Review

2025 BMW X3 Plug-In Hybrid – First Drive Review

The fourth generation BMW X3, built on the versatile CLAR platform, will continue to offer a plug-in hybrid variant, maintaining BMW’s commitment to flexibility. Even though the new BMW X3 PHEV won’t come to the…

First Drive: New 2025 BMW X3 M50

Plant Araquari in Brazil Will Build the BMW X5 PHEV

Plant Araquari in Brazil Will Build the BMW X5 PHEV

BMW is enhancing its operations in Brazil with the electrification of the Araquari plant. The BMW X5 plug-in hybrid will also be manufactured in South America starting in 2024. The X5 xDrive50e will join the…

BMW to Attend the 2024 Paris Motor Show

BMW to Attend the 2024 Paris Motor Show

BMW is making a comeback in Paris. According to our sources, BMW and MINI will join the 2024 Paris Motor Show in October. Both brands are preparing some new world premieres. On the BMW side,…

2026 BMW iX3: Everything We Know So Far

2026 BMW iX3: Everything We Know So Far

The BMW Vision Neue Klasse X stands as more than a concept vehicle; it represents a peek into BMW’s near-term electric automotive strategy with the BMW iX3 all-electric SUV at the forefront. This future BMW…

BMW CEO Calls for EU to Reassess CO2 Targets

BMW CEO Calls for EU to Reassess CO2 Targets

During the BMW Annual Press Conference, Chief Executive Officer Oliver Zipse addressed an important question from the media: How is BMW preparing for the upcoming CO2 targets? In the past, Zipse has advocated for a…

Bucket List: Driving Classic Mini Coopers on a Frozen Swedish Lake

Bucket List: Driving Classic Mini Coopers on a Frozen Swedish Lake

The life of an automotive journalist is full of adventures. While it may not boast the highest salary, it’s undeniably abundant in experiences. Throughout the years, I’ve been privileged to experience extraordinary moments: navigating through…