Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Electric MINI Countryman Makes U.S. Debut in New York City

Electric MINI Countryman Makes U.S. Debut in New York City

The first-ever MINI Countryman electric lands in New York City this week. The U25 Countryman was displayed during the Climate Week NYC, the largest annual climate event of its kind. This marks the Countryman’s inaugural appearance…

BMW M Hybrid V8 Scores 3rd Place at Indy

BMW to Design Neue Klasse Vehicles for China Also

BMW to Design Neue Klasse Vehicles for China Also

In an interview with Automotive News, CEO Oliver Zipse has confirmed that BMW is committed to tailoring its automotive offerings to the Chinese market by crafting vehicles using the Neue Klasse electric platform. While not…

2025 BMW M5 Plug-in Hybrid From Up Close

2025 BMW M5 Plug-in Hybrid From Up Close

The rear end of the 2025 BMW M5 has already been leaked; however, this hasn’t halted BMW’s testing process. Recently, in Germany, a camouflaged G90 BMW M5 plug-in hybrid was spotted, clad in full camouflage…

BMW i7 M70 Gets a Special Color: Aurora Diamond Green

BMW i7 M70 Gets a Special Color: Aurora Diamond Green

In 2019, BMW introduced a limited edition masterpiece to the world—the First Edition M8 Gran Coupe in a mesmerizing hue called Aurora Diamond Green. Limited to just 400 units, this exceptional color became a symbol…

BMW Drive Recorder - How To Activate and Use

BMW Drive Recorder – How To Activate and Use

The BMW Drive Recorder is a software that connects your BMW’s surround view cameras to an app on your iDrive screen where all the recordings are displayed. The BMW Drive Recorder was first introduced in…