Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Future BMW Voice Assistant will use Amazon's Alexa Tech

Future BMW Voice Assistant will use Amazon’s Alexa Tech

BMW is announcing today that a future generation of their Voice Assistant will be powered by Amazon Alexa. This was announced today by Stephan Durach, Senior Vice-President Connected Company and Development Technical Operations BMW Group,…

Real life photos of the BMW XM in Cape York Green

Real life photos of the BMW XM in Cape York Green

The new BMW XM took the Internet by storm yesterday and is certainly one of the most polarizing BMWs ever made. The Munich-based automaker aims to take on a very selective segment where the Lamborghini…

This could be the BMW XM Label Red with 750 horsepower

This could be the BMW XM Label Red with 750 horsepower

Missing from the lengthy press release issued today were images of the future BMW XM Label Red. BMW spoke briefly about the 750 horsepower variant which will arrive in Summer 2023. But some digging on…

2023 BMW XM - First Videos Show The Luxury SUV

2023 BMW XM – First Videos Show The Luxury SUV

The bespoke and first ever BMW XM is finally here. And now, BMW M is unleashing a series of videos to highlight the design and driving experience of the BMW XM. We covered the new…

2023 BMW M340i Facelift – Still One of the Best Driving Cars

BMW says no interest to join the Formula 1 circus

BMW says no interest to join the Formula 1 circus

At the unveil of the BMW M Hybrid V8, BMW M CEO Frank Van Meel and Head of BMW M Motorsport Andreas Roos ruled out the manufacturer’s return to Formula 1. Despite multiple automakers preparing…

Cold Weather Tips for Electric Vehicles

Cold Weather Tips for Electric Vehicles

Fall is upon us and we’re now merely weeks away from the cold weather season. So if you own an electric vehicle, then the cold weather will have an impact on yours cars and driving…