Editorial: Does BMW need a supercar?
Despite being the most valuable luxury car brand in the world and having built a reputation with taglines like “Sheer Driving Pleasure” and the “Ultimate Driving Machine”, it’s a bit ironic that BMW doesn’t sell…
Despite being the most valuable luxury car brand in the world and having built a reputation with taglines like “Sheer Driving Pleasure” and the “Ultimate Driving Machine”, it’s a bit ironic that BMW doesn’t sell…
With the arrival of the G30 5 Series, it’s hard to believe that the BMW E60 5 Series is now two generations old. The design of the car doesn’t look dated and the E60 is…
It was four years ago when we first heard about BMW’s deal with Toyota to co-develop a sports car platform. In the official press release back then, neither of the automakers gave as much as…
After the arrival of the Audi Quattro in 1980, the interest in all-wheel drive (AWD) performance cars rose in Europe. While the fad lasted for a short period of time, AWD saloons and estates became…
This year, at the Concorso D’Eleganza held at the Villa d’Este in Italy, BMW showcased the 3.0 CSL Hommage. Like the BMW M1 Hommage and 328 Hommage Roadster exhibited at the previous editions of the event,…
The BMW “M” and other flagship models come in a wide range of colors. However, each color name has some kind of a history behind. Several colors provided by BMW on its cars are inspired by…
BMW was involved in Formula One (F1) for nearly two decades. Their stint started as an engine supplier to Bernie Ecclestone’s Brabham team in 1982 but it wasn’t before 2006 that the company became an official…
BMW introduced the 328 Roadster at the 1936 Summer Olympics held in Berlin, Germany. The car was designed by Kurt Joachimson, but owing to his Jewish background, the German government did not credit him with…
In 1994, BMW acquired Land Rover from British Aerospace (BAe) in a deal worth £800 million. Although, the Rover Group reported 35 percent increase in their sales eight months after the takeover, the company was…