7 Series

While the 1977 E23 BMW 7 Series was quite a good car, it was never considered a real challenger to the Mercedes-Benz S-Class. Many magazines instead compared it to the W123 mid-range model. The first…

The high-powered version of the flagship 7 Series – the BMW i7 M70 – is finally a bit more of a real thing. It has popped up on BMW USA’s Build Your Own, allowing us…

The Interaction Bar was one of the novelties in the new 2023 BMW 7 Series. The Interaction Bar is a seamless glass-look light and function bar, cleverly concealing the air vents to create an almost…

Following its world premiere earlier this year at Auto Shanghai, the BMW i7 M70 celebrated its European public debut this past weekend at the 2023 Goodwood Festival of Speed. Much like the showcar exhibited in…

There are few people that like the pre-LCI BMW ‘E65’ 7 Series. When the Chris Bangle-led design team at BMW replaced the E38 7 Series—arguably the best looking sedan in the brand’s history—with the E65,…

People have the tendency to jump to conclusions without looking at the facts behind a decision taken by an automaker. In the case of downsizing, it’s a necessity to avoid facing hefty fines related to…

If you want a brand-new luxury car, you’re likely going to spend six-figures. All the good ones wear sticker prices either at or exceeding the six-figure mark. One of the most popular cars in the…

The 2023 BMW 7 Series is the latest and greatest in luxury sedans, and it’s packed with features that will make the driving experience more enjoyable and convenient. In this video, we explore the top…

Since the debut of the new 7 Series and its electric twin, the BMW i7, the general consensus for both has been that they’re not great looking but they’re immensely luxurious and lovely inside. But…

These two new electric cars from BMW and Mercedes-Benz—the i7 and EQS, respectively—are going to be the new 7 Series and S-Class, battling it out for luxury car supremacy. BMW and Mercedes have been going…