Motorrad

If you ride and you’re a BMW fan, the BMW HP4 Race bike is definitely of particular interest. Even if you prefer Touring bikes, the HP4 Race will still make you curious, if not for…

BMW Motorrad added yet another award to its already impressive collection, claiming the 2018 JEC Innovation Award in the Leisure and Sports category. The award ceremony was held at JEC World in paris Nord Villepinte…

BMW Motorrad will very soon be headed up by someone new. This news comes as the company is currently being led temporarily by Hubert Kühner. Kühner, however, is planning to retire this coming April. Prior…

BMW is mulling on the idea of offering a ride-sharing program for its motorbikes and scooters fleet to get around congested cities. “This is definitely an option, but we haven’t found the solution for the…

Now that 2017 is behind us, spreasheets can be compiled and exact sales figures brought forward. It’s the case with BMW Motorrad as well, the company reporting yet another record-breaking year, the seventh in a…

BMW Motorrad reported sales of 13,546 motorcycles for 2017, down just 1.3% from the 13,730 motorcycles sold in 2016. However, despite the slight downturn, BMW outpaced the rest of the motorcycle industry (which was down…

One of my favorite comedies of the past few years is Spy, featuring Melissa McCarthy. In it, she steals a BMW C1 scooter, the one with the canopy, and she falls over in it and…

Four years ago, in Cape Town, a unique establishment opened its doors. This place was created with the unique vision of creating an “environment to honor both man and machine.” That is, a place which…

In Milan, BMW Motorrad took the veils off yet another two new bikes in its range, this time for the adventurers out there who aren’t afraid of taking the unbeaten path from time to time….

Life is an adventure and on a motorcycle it feels that much more intense. This is why the 2018 BMW Motorrad rider equipment range contains special highlights that reflect the “Make Life a Ride” philosophy…