The IMMA’s, or International Motorcycle Manufacturers Association’s, General Assembly has elected Stephan Schaller, the CEO of BMW Motorrad, as its new President. Schaller has held the VP position in the association for the past year,…
BMW Motorrad has come to this year’s Concorso d’Eleganza Villa d’Este with a custom European Bobber, which BMW motorcycle enthusiasts and motorcycle enthusiasts in general, will find to be quite tantalizing. The Bobber is dubbed the…
Founded in 2013, a small German motorcycle customization firm was founded in the same city in which BMW is headquartered, Munich. The name of the firm is Diamond Atelier, and since its founding, D-A has…
BMW Motorrad has released a new promotional video to highlight the firm’s new G 310 R. The video was filmed in Brazil, and as we reported recently, BMW Motorrad will begin to produce the G…
BMW Motorrad will begin to manufacture motorcycles in Brazil, as the company intends to open a new manufacturing plant in Manaus. The new plant, scheduled to open at the end of the year, will create…
In collaboration with BMW Motorrad France, Paris-based custom house Praëm has decided to turn the BMW S 1000 RR into a classic, endurance racing motorcycle. Endurance racing is very special considering motorcycles and riders are…
This year’s BMW Motorrad Days, the biggest BMW Motorrad gathering, is fast approaching. To be held July first through the third, the event will be at the base of the Hausberg in Garmisch-Partenkirchen. The event…
What will they think of next? It’s early in the morning and I receive a press release from BMW detailing a new emergency call system they’ve designed for use in motorcycles, and it’s pretty exciting…
Multiple sources are reporting on a new rumor that suggests that BMW is intending to bring out a new cruiser, which will be positioned to compete with the XDiavel from Ducati. The XDiavel is, itself,…
Since making its world debut in Detroit in January of this year, the new BMW M2 Coupe has caused an international stir; it has been in action on the racetrack as the BMW M2 MotoGP…
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