As Valentine’s Day approaches, brands across the globe seek innovative ways to connect with their audience, blending their products with the universal theme of love. BMW has taken this opportunity to play around with their…
We’ve been saying it for a couple of years, but of course, it’s not official until BMW says so. Nonetheless, here is the confirmation: the BMW M5 Touring is coming to the United States. BMW…
Few luxury automakers bother to cater to enthusiasts in 2024 by giving them the option to opt for three pedals instead of two. BMW is one of the exceptions by selling the M2, M3, and…
The Neue Klasse is BMW’s designation for a series of all-electric models set to debut in the next half of this decade. The name, reminiscent of the original Neue Klasse sedans produced from 1962 until…
It’s that time of the year for J.D. Power to release its annual U.S. Vehicle Dependability Study (VDS). BMW managed to grab third place among luxury automakers with 190 problems reported per 100 vehicles. Lexus earned…
IONNA, a joint venture dedicated to constructing a high-powered EV charging network across North America, has officially received the green light from regulatory authorities to begin operations. Announced in July 2023, IONNA represents a significant…
BMW is not missing any opportunities to hype up its long-awaited Neue Klasse platform. The luxury brand will enter a new era of electric vehicles in 2025 when an X3-sized SUV will begin to roll…
BMW is finally putting a manual gearbox in the Z4 M40i and is understandably proud to showcase the three-pedal M Performance roadster at the Welt. We’re in Munich and we couldn’t resist the temptation to…
The Life Cycle Impulse for the 4 Series and M4 brought discreet changes only a diehard fan will probably notice right away. The sharper-looking headlights are the most noticeable modification and can be combined with…
BMW has developed a healthy habit of bringing its new cars to the Welt in Munich shortly after the world premiere. The 5 Series Touring (G61) is no exception since the luxury wagon is already…
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