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An unusual delay in the sales number reporting are firing up even more rumors around the winner of the U.S. 2011 luxury vehicle sales. According to Bloomberg, BMW may have outsold Mercedes-Benz last month and…
Horatiu Boeriu / January 5, 2012
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We recently ran a news piece that covered the breaking headline that Chris Chapman has left BMW to work for Hyundai. This news clipping is important enough to mull over for a second time. I’ve…
Shawn Molnar / December 30, 2011
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An interesting interview surfaced from egmcartech.com, wherein they sat with BMW of North America’s M-Division Product Manager, Matt Russell. BMWBLOG has known Matt for some time, and we’ve always admired his passion for the brand…
Shawn Molnar / December 29, 2011
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One of the fastest growing car companies these days is the South Korean automaker Hyundai. The company began its brand revitalization a few years ago with bold designs and improved styling that also won them…
Horatiu Boeriu / December 26, 2011
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YELP now in your BMW
by Horatiu Boeriu / Date: December 22, 2011
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BMW i, the BMW Group’s e-mobility brand, is pioneering new approaches to marketing. BMW i is implementing innovative online activities and incorporating three new digital channels in its online communications concept through foursquare, Mashable.com and…
Horatiu Boeriu / December 21, 2011
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Earlier this year, we reported that BMW is looking to build a new plant. The 50 percent increase in market share in the booming Brazilian market has made BMW look at their future expansion strategy….
Horatiu Boeriu / December 19, 2011
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According to German weekly business magazine WirtschaftsWoche, BMW and General Motors will sign a cooperation agreement that gives the German automaker access to GM’s existing fuel cell technology in exchange for research funding. BMW confirmed…
Horatiu Boeriu / December 15, 2011
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In an interview for Automotive News, BMW of North America boss says the company aims to boost the brand’s annual U.S. vehicle sales by 25 percent. “In the mid-term, we expect U.S. sales of 300,000…
Horatiu Boeriu / December 12, 2011
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Ward’s publishes their 2011 10 Best Engines list and BMW is well represented once again. The new four-cylinder 2.0 liter turbocharged N20 engine made the list, along with the 3.0 liter twin-scroll N55 powerplant. The…
Horatiu Boeriu / December 9, 2011
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Owning a BMW has its privileges – even more so, if you plan on attending the Big Ten Football Championship game on Saturday, December 3 at Lucas Oil Stadium. For being a valued and loyal…
Horatiu Boeriu / December 3, 2011