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BMW is launching a new BMW ConnectedDrive campaign with the tagline “So connected, you’re free”. The campaign will run in print, online and TV channels worldwide. The global communication campaign showcases BMW as one of…
Horatiu Boeriu / October 24, 2013
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After months of planning and designing I am proud to introduce you to the NEW BMWBLOG.
Horatiu Boeriu / October 16, 2013
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BMW Group Technology Office USA announced today the release of the BMW M Laptimer App. The BMW M Laptimer App is made for BMW Brand vehicles with the BMW Apps option, and is now available…
Horatiu Boeriu / October 4, 2013
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BMW of North America today announced a modest inflationary price increase for some Model Year (MY) 2013 and 2014 vehicles, effective October 1, 2013. The Destination and Handling fee for all models is $925 and…
Horatiu Boeriu / October 1, 2013
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BMW Design names new heads of exterior and interior design
by Horatiu Boeriu / Date: September 20, 2013
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The BMW Group achieved a new sales volume record in the second quarter within a challenging market environment and was also able to raise revenues as well as profit before and after tax. Second quarter…
Horatiu Boeriu / August 1, 2013
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BMW Group DesignworksUSA and Singapore Airlines are soaring to new heights. The task for BMW Group subsidiary DesignworksUSA was to deliver more luxury to Singapore Airline`s First Class passengers – far from uncharted territory for…
Horatiu Boeriu / July 9, 2013
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BMW is expanding its BMW Apps option for the Apple iPhone. The latest partners offering BMW-approved Apps include Deezer (subscription music service), Napster by Rhapsody (subscription music service), TuneIn (Internet radio), Audible (downloadable audio books…
Horatiu Boeriu / July 9, 2013
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BMW Group achieved its highest sales for the first six months of the year, with a total of 954,521 vehicles delivered worldwide, an increase of 6.0% over the same period last year (prev. yr. 900,566)….
Horatiu Boeriu / July 8, 2013
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Josef Kerscher, who since 2007 has been President of BMW Manufacturing Co. in Spartanburg, South Carolina, will assume new responsibilities as Managing Director of BMW Plant Dingolfing in Bavaria, Germany. Taking over from Kerscher at…
Horatiu Boeriu / July 3, 2013
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The German Design Council paid tribute to the BMW Group with a total of 19 awards in the Automotive Brand Contest. The BMW Group emerged as a winner 16 times in the international design competition….
Horatiu Boeriu / June 20, 2013