BMW to lease 700 ActiveE vehicles
Automotive News reports that starting in 2011, BMW will lease up to 700 ActiveE models to selected customers in major cities across the globe. The 1 Series Coupe all-electric vehicle continues down the path of…
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BMW to build the Megacity Vehicle at Leipzig Plant
BMW has just confirmed our suppositions from last week: the future Megacity Vehicle will be built at the Leipzig plant.The center piece of the Project i program, Megacity Vehicle, or MCV as know internally, will…
BMW DesignworksUSA is “#1 Most Innovative Company in Design”
Fast Company magazine, the American address to look at when searching for trends in the business of innovation, has ranked BMW Group DesignworksUSA as the world’s “#1 Most Innovative Company in Design,” and among the…
BMW 7 Series car to supply most parts in lower-priced new 5 Series
A recent report by BusinessWeek confirms our previous suppositions: the new 2011 BMW 5 Series takes advantage of some high-end parts found in the 7 Series flagship. According to the magazine, due to component-sharing strategy…
BMW introduces Joy campaign to its Olympic marketing efforts
Katarina Witt to be Olympic ambassador for the BMW Group
Katarina Witt to be Olympic ambassador for the BMW Group. Two-time Olympic winner and BMW Group campaign for the 2018 Olympic and Paralympic Winter Games in Munich. As a National Sponsor of Munich’s Olympic bid,…
BMW ups Extended Maintenance Plan on certified 2007 models
Automotive News reports that BMW of North America is upping the ante on its no-cost maintenance plan, adding an additional two years or 50,000 miles on select certified pre-owned 2007 models sold between Feb. 2…
Jeff Koons to Create New BMW Art Car
Internationally acclaimed artist Jeff Koons will create the 17th BMW Art Car in the 35th anniversary year of the program. Koons and Jim O’Donnell, President of BMW North America jointly made the announcement today at…
BMW and PSA Peuget Citroën signed on 4-Cylinder Petrol Engine development
The BMW Group and PSA Peugeot Citroën will continue their successful engine collaboration. An agreement to that effect was signed by Norbert Reithofer, Chairman of the Board of Management of BMW AG, and Philippe Varin,…
BMW – automotive partner of London Olympic and Paralympic Games
BMW becomes a Tier One Partner and exclusive automotive sponsor of the 2012 Games, 4000 low-carbon vehicles to be provided. London. Lord Sebastian Coe, chairman of the London Organising Committee of the Olympic Games and…
BMW Celebrates 15 Years of Production in Spartanburg
On September 8, 1994, the first US made BMW 318i rolled off the line in Spartanburg, SC. Today, 15 years to the day later, BMW Manufacturing’s 1.5 millionth vehicle rolled off the line to celebrate…
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