Corvette was the title sponsor of ABC Sport’s broadcast of the 12 Hours of Sebring race that took place this past Saturday. General Motors and Corvette Racing Team took the opportunity to show the strengths…
BMW releases a new video showcasing their Performance Parts. Last year, BMW aggressively started to promote their BMW Performance offerings and the video campaign began with 1 Series and 3 Series vehicles. Also starting last…
The Heat Testing team at BMW travels to one of the hottest places on the planet, as they aim to ensure that a BMW can be driven anywhere in the world. Death Valley region is…
Chris Bangle, the charismatic designer and ex-chief of design at BMW, attended the 2011 Geneva Motor Show and as usual, he made a stop at the BMW exhibit where he was seen cordially chatting with…
The 2011 Geneva Motor Show kicked off yesterday and BMW’s exhibit has been surrounded by a large crowd. In the usual M corner, BMW decided to bring out a 1 Series M Coupe in Alpine…
Just moments ago, a new teaser episode from M-Power.com just went live. In a new initiative to create interest and buzz around a new M product, the marketing fellows at BMW are teasing us with…
BMW releases a new video of the highly praised N20 engine. The four-cylinder TwinPower engine is replacing the six-cylinder naturally aspirated engines found in several BMW models. First vehicle to receive the new four banger…
“How We’ll Learn To Stop Worrying And Love The Future,” the fourth and final chapter of BMW Documentaries’ groundbreaking web series Wherever You Want To Go, launches today at bmwactivatethefuture.com. In this finale, the experts…
Third Installment From BMW Documentaries, “Reinventing Mobility,” Launches Online Today, Explores the Conflicts Between The Automobile as a “Rad Ride” and The Automobile as Efficient Transportation “Reinventing Mobility,” chapter three of the BMW Documentaries Film…
From BMW Roadster 3/15 (15 hp) to E89 Z4 (300 hp), BMW takes us back into the history of BMW roadsters. The roadsters have been around since the beginning of last century and since then,…
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