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BMW Technik GmbH was launched in 1985 with the mission to develop innovative solutions for a large number of aspects associated with individual mobility. The specialists working in the newly established department were able to…

Today at the 2010 New York Auto Show, BMW has unveiled the all-new 335is. The E92 and E93 335is are the most powerful of standard 3 Series BMWs. The ’s’ typically meaning the most sporting…

World premiere of the new long-wheelbase BMW 5 Series Sedan: Developed and built exclusively for the Chinese car market, this truly exclusive sedan sets new standards in aesthetics, driving pleasure and comfort in the premium…

Unveiled at the 1999 Frankfurt Motor Show, the BMW Z9 (or Z9 Gran Turismo, Z9 GT) was designed by Chris Bangle, ex-Chief Designer of BMW Group, and represented an important turning point in the subsequent…

Completed in 2001, the two-seater BMW Z29 Concept car was a result of a collaboration between the BMW Technik GmbH and the M Division. Optimization of the vehicle weight by deploying the most advanced high-tech…

At the recent Geneva Motor Show, BMWBLOG sat down with Jacek Frohlich, the exterior design of the new BMW 5 Series. 44 years old Jacek Frohlich, Polish born German, studied Architecture at Silesian University of…

The BMW Group has received a major order from the American law enforcement vehicle manufacturer, Carbon Motors Corp., to supply more than 240,000 diesel engines. Ian Robertson, member of the Board of Management of BMW…

“Joy is BMW” – one of the recent marketing slogans coming from BMW and at the same time, a very controversial one. For years BMW North America has been defining their vehicles as the “Ultimate…

MINI’s  marketing machine is at work again. Known for their unique, personal approach with their marketing campaigns, MINI launches a new interesting challenge for all the fans around the world. “In keeping with the brand’s…

  It was dark, humid, and overcast when I started the day at 6AM in Sebring, Florida. However, by the time I was showered and dressed at 6:45AM I could already hear the roar of…