Lifestyle
Global sportswear giant PUMA and BMW M Motorsport have announced the launch of their latest collaboration—the “Neon Energy” collection, a limited-edition lineup that merges motorsport performance with the creativity of street art. Drawing inspiration from…
Horatiu Boeriu / October 8, 2024
Lifestyle
Global sports brand PUMA has teamed up with BMW M Motorsport to launch a new collection inspired by the BMW M Hybrid V8 racing car. According to PUMA, this collaboration aims to merge classic fashion…
Horatiu Boeriu / August 5, 2024
6 Series
After eight years, we finally got a new BMW Art Car in 2024. The M Hybrid V8 designed by Julie Mehretu broke cover last month in Paris at Center Pompidou. If the electrified V8 race…
Horatiu Boeriu / June 24, 2024
Lifestyle
Infinix has launched the Note 40 Series Racing Edition in collaboration with BMW Group Designworks, bringing a blend of high-speed aesthetics and advanced technology to the smartphone market. This special edition includes the Note 40,…
Horatiu Boeriu / June 13, 2024
Lifestyle
BMW x PUMA Summer Collection Celebrates the 1975 Art Car by Alexander Calder
by Horatiu Boeriu / Date: June 10, 2024
Lifestyle
A music festival might not be the target group for all of automakers, but Coachella stands on its own. The festival in the heart of Indio, California, has become a giant in the world of…
Horatiu Boeriu / April 15, 2024
Interesting
Last, BMW has unveiled a groundbreaking concept car featuring an e-ink exterior that can change colors on demand. Of course, that might sound familiar to some of you because BMW unveiled a similar tech two…
Horatiu Boeriu / March 4, 2024
Lifestyle
Stepping into the newly minted Santa Monica headquarters of BMW Designworks feels like entering a portal to the future. This design innovation studio, a subsidiary of the BMW Group, isn’t just about crafting sleek car…
Horatiu Boeriu / March 2, 2024
Lifestyle
Ahead of the upcoming 2024 racing season, PUMA and BMW M Motorsport proudly unveil the “Reinvented” Spring/Summer 2024 collection, drawing inspiration from the BMW M Hybrid V8 racer. This collection is deeply rooted in the…
Horatiu Boeriu / January 18, 2024
Lifestyle
PUMA and BMW M Motorsport have recently unveiled their collaborative effort, aiming to blend elements of automotive design, art, and fashion. This collaboration serves as a tribute to the centennial celebration of renowned artist Roy…
Horatiu Boeriu / December 14, 2023
Lifestyle
BMW has unveiled a new Exploro bike series after teaming up with established bicycle manufacturer 3T. The two companies have created a range of bikes tailored to suit various usage scenarios. The series consists of…
Horatiu Boeriu / July 3, 2023