Last year, BMW teamed up with Joshua Vides for a car/apparel collaboration. BMW must have been happy with their work together, as it’s partnered with Vides yet again. This collaboration comes in two parts: a…
KITH and BMW teamed up once again, to combine fashion and cars and this time it’s going to auction off both. For the collaboration, KITH and BMW configured an exclusive BMW i4, along with a…
The second collaboration between BMW and luxury retailer Kith was unveiled earlier today. Kith’s owner and New York designer Ronnie Fieg has exclusively designed as part of the collaboration between his brand and BMW. The…
The collaboration between BMW and KITH is stronger than ever and has now expanded to electric vehicles. It follows the M4 Competition x KITH special edition and a full restoration of an M3 E30 belonging…
Sneakers culture is at an all-time high and collaborations are now the core of that culture. Over the years, we’ve seen sneaker companies collaborate with celebrities, athletes and influencers, and occasionally, with car companies. The…
BMW didn’t only show off cars at the Goodwood Festival of Speed. It also showed off new clothes. As car enthusiasts, it can be hard to notice new shirts and hats while there are…
Heading up a ski slope with a Rolls-Royce Cullinan is something that we’ve done before. It feels like yesterday when Rolls-Royce invited me Jackson Hole to see how their first-ever luxury crossover takes on the…
Following BMW’s acquisition of ALPINA, many fans felt that BMW would simply turn the famed luxury brand into nothing more than a trim level for normal cars. It’s doubtful that happens but I’m no fortune…
It was likely always there, but it was just dormant. I had been an Honda gearhead for as long as I remember, so the love for the BMW brand came a bit later in my…
You’ll find evidence of this connection in the historical culture of automobile collection and racing. For example, most internationally recognized motorsport events are sponsored by awarded timepiece houses. Famous drivers often serve as brand ambassadors…
Popular this week
