The concept of a BMW driving itself seems counterintuitive at a first glance. After all, how can we fully experience “the ultimate driving machine” if the vehicle does all the work for us? However, what…
The BMW iX is still making the internet rounds. It is a brand-new technological flagship from BMW so, naturally, people are very interested in what it brings to the table. Chip in the fact that…
BMW delivered on its promise and brought out a car with a color-changing paint at this year’s Consumer Electronics Show. Dubbed BMW iX Flow, it’s fair to say that this invention from Munich drew a…
Together with award-winning composer Hans Zimmer, BMW has created the IconicSounds Electric to turn what is usually the relatively uneventful experience of driving an EV into something a bit more emotional. To display the sound…
At CES 2022, BMW is showcasing further variants of the overall user experience. With My Modes Expressive and Relax, in the future BMW customers will have additional ways of adapting the vehicle settings to the…
One of the biggest attractions at the CES 2022 show, regardless of technology type, was the BMW iX Flow, with its color-changing “E Ink” exterior. BMW’s new E Ink technology is essentially a wrap that…
The all-new BMW iX M60 is the first electric performance SUV for the brand and has the potential to be a big hit among X5 M customers. However, there’s a lot more to it than…
BMW’s new E Ink technology is one that needs to be seen to be understood. It’s hard to read about, and see pictures of, and truly understand what it’s like. Which is why BMW showed…
You’ve probably already seen it by now, as leaked videos of BMW’s demonstration from the CES 2022 show have already surfaced. Despite no longer being a secret, this is the official unveiling of the BMW…
The BMW iX M60 was finally revealed today and it comes with more power than any other electric car BMW has ever put together. It has all sorts of accolades around its name too, from…
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