Real Madrid has switched sides by starting a new partnership with BMW to the detriment of Audi, which had been a major sponsor since 2003. The deal was inked in July, and per the agreement,…
The BMW iX1 is a car that should be sold on both sides of the Atlantic. However, for inexplicable reasons, BMW has decided its entry-level electric car is to stay east, keeping it away from…
TIME Magazine revealed today their annual list of the Best Inventions featuring 200 extraordinary innovations. Among them, the BMW iX Flow, otherwise known as the “Changing Color BMW.” The BMW iX Flow made its debut…
The luxury EV SUV market is getting white hot. The BMW iX was one of the first to hit the scene, proving that big electric SUVs could also be interesting and high-end. Then Mercedes launched…
Audi beat all of its main luxury competitors to the punch when it debuted the e-tron SUV back in 2018. Sure, the Tesla Model X had already been out for years at that point but…
The BMW i7 is the most technologically advanced car the brand has ever made and it’s not even close. Not only is its powertrain high-tech, thanks to BMW’s latest generation of electric power unit, but…
The BMW iX has now been on the market for a while, and the i7 is not far behind it. While the i7 commands a bit higher MSRP, it shares a lot of qualities with…
Even though the first electric vehicles on the Neue Klasse platform won’t arrive until 2025, BMW has been quite generous in sharing details about its all-new architecture. The round cells will boost range and charging…
The i3 was all about driving in the city with no emissions and using as little gasoline as possible in the case of the REx. BMW also had a third flavor of its pint-sized quirky…
In Q3 of 2022, BMW saw a new high for electric vehicle sales. A total of 4337 fully-electric vehicles were retailed in Q3, up from around 2600 in Q2. That’s a big jump, and it’s…
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