BMW i

First in the world? BMW i3 in Sao Paulo Yellow

First in the world? BMW i3 in Sao Paulo Yellow

The BMW i3 isn’t a car that needs more attention-grabbing looks. Its funky futuristic styling still turns heads even eight years since its release. However, if you want an even more vibrant i3, this one…

BMW i4 M50 - Should I Buy One and Why?

BMW i4 M50 – Should I Buy One and Why?

Now that the BMW i4 M50 is on sale, there are going to be a lot of customers cautiously interested. The apprehension to buy such a car is understandable, as the vast majority of BMW…

Video: The Making of the BMW iX Flow featuring E Ink

Video: The Making of the BMW iX Flow featuring E Ink

BMW delivered on its promise and brought out a car with a color-changing paint at this year’s Consumer Electronics Show. Dubbed BMW iX Flow, it’s fair to say that this invention from Munich drew a…

BMW Invests in HeyCharge, for access to a wider range of EV chargers

Video: BMW i4 eDrive40 Review - The One EV To Get

Video: BMW i4 eDrive40 Review – The One EV To Get

The BMW i4 is now starting to reach dealerships around the world and customers are excited to have a new EV option in a competitive segment. For the now, the 4 Series Gran Coupe electric…

BMW iX M60: Listen To the Iconic Sounds by Hans Zimmer

BMW iX M60: Listen To the Iconic Sounds by Hans Zimmer

Together with award-winning composer Hans Zimmer, BMW has created the IconicSounds Electric to turn what is usually the relatively uneventful experience of driving an EV into something a bit more emotional. To display the sound…

CES 2022: BMW My Modes explained in a video demo

CES 2022: BMW My Modes explained in a video demo

At CES 2022, BMW is showcasing further variants of the overall user experience. With My Modes Expressive and Relax, in the future BMW customers will have additional ways of adapting the vehicle settings to the…