You can add one more doubloon to the treasure trove of evidence that points to BMW’s hybrid and EV strategy seriously paying off. Mercedes-Benz has decided to axe the EQS moniker in favor of a…
The new BMW X3 debuted a few months ago but we’ve mostly seen European versions of the luxury crossover. We’ve now had a chance to spend quality time with a G45 built for the US…
It’s easy to understand why BMW refrained from doing an M4 Gran Coupe. The swoopy 3 Series liftback is already a niche model, so launching a higher-priced, lower-volume version just didn’t make sense. It’s especially…
True, definitive, automotive icons are uncommon. Something that enthusiasts can point at and immediately identify as the genesis of a brand or sub-brand simply doesn’t come around that often. But, the BMW M1 is one…
It’s been a minute since we last saw any advertising efforts from BMW for the 8 Series. A new ad campaign features the neglected product alongside the other fancy models. We’re talking about the 7…
BMW has always been known for offering a variety of aero parts and accessories for their new vehicles, and the latest news from Munich confirms that the 2025 BMW X3 is stepping up its game…
Romania, the country that gave us the first purpose-built electric MINI race car, is at it again. This time around, with a BMW. “Elsa” is the nickname given to an i4 M50 that has lost…
BMW’s next wave of electric vehicles will be based on the Neue Klasse platform. The company’s first dedicated EV underpinnings will spawn at least six models by 2028. Only next year’s iX3 crossover and the…
It’s a pretty good time to be an auto enthusiast in America. BMW is bringing us an M5 Touring for the first time ever. While it’s not exactly how everyone imagined it – nothing ever…
The proliferation of M models with a focus on crossovers and SUVs has attracted a more diverse clientele. Just look at the sales figures as BMW M posted record deliveries in 2023 with 202,530 vehicles….
