XM

While it’s a distant possibility, some out there might be cross-shopping the three-row BMW X7 with the radical and performance-focused BMW XM. There are some surprising similarities. Both boast a face that only a mother…

The BMW XM makes its debut as the first standalone M product since the M1. That’s some enormous shoes to fill, especially considering the XM doesn’t seem to have a corresponding racing career ahead of…

At the end of last year, nine-time motorcycle world champion Valentino Rossi became a works driver for BMW M Motorsport. Having retired from MotoGP in the fall of 2021, the legendary rider decided to broaden…

BMW had a great second quarter in the United States where deliveries to customers rose by 11.5% to 87,948 units. A more in-depth look at the numbers shows some surprising changes as demand for the…

The fictional ///M Town was set up by BMW Asia for the first time as an invite-only event organized at the decommissioned Pasir Panjang Power Station. More than 600 guests had the opportunity to see…

The 2024 BMW XM Label Red configurator is finally live, and we were excited to dig in and see what kind of changes it offers over the regular BMW XM. Far from impressing most of…

It may look like a regular BMW XM at first glance but the Toronto Red stripe across the SUV’s massive side profile indicates we’re dealing with the Label Red. The matching red contour for the…

The 101st Pikes Peak International Hill Climb didn’t end well for the BMW and its XM Label Red luxury SUV. In its attempt to take down the record for the fastest production SUV at Pikes…

Audi had been sponsoring Real Madrid since 2003 but the Spanish football (or should we say soccer?) team parted ways with the Four Rings last year. BMW promptly inked a deal with RM, agreeing to…

The 2023 Pikes Peak International Hill Climb event, also known as The Race to the Clouds, takes place this Sunday, June 25. The XM Label Red, BMW’s most powerful but also heaviest production vehicle will…