BMW i, the BMW Group’s e-mobility brand, is pioneering new approaches to marketing. BMW i is implementing innovative online activities and incorporating three new digital channels in its online communications concept through foursquare, Mashable.com and…
Courtesy of BMW, here is the B-Roll cut from the Mission Impossible 4 Red Carpet Premiere that took place at the Ziegfeld Theater in New York City. The footage includes the red carpet debut of…
102EX (Phantom Experimental Electric), returned to the Home of Rolls-Royce Motor Cars in West Sussex, England this week following completion of its global test programme. Since it was unveiled at the Geneva Motor Show on…
The Kamp-Lintfort based tuner Prior Design releases a new tuning package for the popular 1 Series Coupe models. The widebody kit mimics the design of the new 1M and it’s available for those that couldn’t…
The BMW X3 was rated a Top Safety Pick by the Insurance Institute for Highway Safety. In order to be considered a Top Safety Pick a vehicle must receive a rating of “Good”, the Institute’s…
We have just learned through our sister-magazine BimmerToday that the new BMW 6 Series Gran Coupe will start at 79,500 euros for German customers. The entry level, BMW 640i GC is priced about 4,800 euros…
Earlier this year, we reported that BMW is looking to build a new plant. The 50 percent increase in market share in the booming Brazilian market has made BMW look at their future expansion strategy….
Courtesy of BMWNA, I had the chance to attend one of the Mission Impossible 4 premieres that took place this week in major cities across the US. 2011 has been an important year for the…
Fifth Gear delivers a video review of the new 2012 BMW M5. Fifth Gear’s star Vicki Butler- Henderson shows us why many journalists believe the new M5 is the ultimate luxury sedan. In the UK,…
The driver line-up for BMW’s return to the DTM series in 2012 is close to finalization. BMW Works Driver and reigning American Le Mans Series (ALMS) GT Champion Joey Hand (US) will contest the DTM…
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