Latest BMW News

/DRIVE Video: BMW Frozen Paint: Overview and Cleaning

The /DRIVE team heads over to BMW’s North American headquarters to discuss the latest Frozen matte paint color. Matthew Russell, BMW USA M Brand Manager gives us a tour of the facility and discusses how…

Technical Analysis: Pedestrian Airbags

Technical Analysis: Pedestrian Airbags

Pedestrian deaths represent a fairly significant percent of all automotive fatalities (according to some sources over 10% in the US, 14% in Europe and about 25% in China). One option is to mandate all pedestrian…

BMW Car Share Program: 70 ActiveE vehicles in San Francisco

BMW Car Share Program: 70 ActiveE vehicles in San Francisco

BMW is bringing its DriveNow car sharing program to San Francisco. DriveNow is the first car sharing concept to place an emphasis on efficient premium vehicles and comprehensive service, and the first luxury automaker to…

BMW Team RLL Finish 5th and 6th at Lime Rock Park

The BMW M3 Coupe Lime Rock Park Edition

The BMW M3 Coupe Lime Rock Park Edition

BMW of North America today announced the 2013 M3 Coupe Lime Rock Park Edition, of which 200 copies will be built this summer. Priced from $70,995 including $895 Destination and Handling, the M3 Coupe Lime…