Press Release: The presentation of the red dot award 2010 once again provides impressive confirmation of the outstanding quality of BMW Group design. Six current models of the BMW Group will receive the internationally renowned…
H&R is the new Technical Partner of BMW Motorsport. The specialist for suspension components will be involved as the BMW M3 GT2 takes to the track for this year’s 24-hour races. The company has supported…
BMW was present at the 2010 Amelia Island Concours d’Elegance at the scenic Amelia Island, one of the most Northerneastern points in Florida. The Concours at Amelia Island is prestigious event held to showcase classic…
The BMW Rahal Letterman Racing Team takes the green flag for the 2010 season of the American Le Mans Series at the 58th annual 12 Hours of Sebring on March 20th. The team has entered…
Something fun for a late Sunday night. BMW unveils their latest effort in the….bicycle market.The BMW M Bike is a spectacular combination of state-of-the-art technology and exclusive design. Disc brakes and an elegant matt anthracite…
European Press Release 2011 BMW 5 Series Touring. The new BMW 5 Series Touring is the perfect symbiosis of driving pleasure, efficiency, versatility and sporting elegance. The 4th generation of the Business Touring convinces through…
“Joy is BMW” – one of the recent marketing slogans coming from BMW and at the same time, a very controversial one. For years BMW North America has been defining their vehicles as the “Ultimate…
MINI’s marketing machine is at work again. Known for their unique, personal approach with their marketing campaigns, MINI launches a new interesting challenge for all the fans around the world. “In keeping with the brand’s…
It was dark, humid, and overcast when I started the day at 6AM in Sebring, Florida. However, by the time I was showered and dressed at 6:45AM I could already hear the roar of…
Autocar reports that BMW will produce a FWD platform to battle the Audi A1 and Mercedes ForFour in the premium small car segment. In the article, they claim Norbert Reithofer as a source of information…
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