Latest BMW News

When it comes to automotive marketing and viral videos, MINI has a special place in our heart. Majority of their commercials are fun, intriguing, pushing and with the right twist of humor. Last one, while…

BMW continues to increase the marketing spending around the new BMW X3, one of the key models for BMW in the upcoming years. Launch late last year, the new X3 moves its production from Austria…

Press Release: BMW Group announced today that it will be the exclusive foreign brand automotive advertiser for NBC Universal’s broadcast of the London 2012 Olympic Games. This agreement marks the first time that NBC Universal…

According to our sister website BimmerToday, BMW will begin to offer as of March 2011 the new BMW 5 Series Sedan and Touring with the unique Frozen Grey and Frozen Black matte finish. So far,…

The press days at the 2011 Detroit Auto Show are over and tomorrow, the first international show of the year opens its door to the general public. As a parting gift, we compiled a gallery…

At the 2011 Detroit Auto Show, ZF announced their latest and greatest transmission, a 9-speed automatic gearbox. The 9-speed concept was introduced for the first time at the 2009 Frankfurt Auto Show and it is…

Even though just a rumor at this point, we have learned that BMWNA is looking into offering a decals kit for the upcoming 1 Series M Coupe. The kit is in fact a more modern…

The 2011 Detroit Auto Show coverage continues with a new video showcasing the Head of BMW Group Design, Adrian Van Hooydonk and one of the BMW stars at the first international auto show of the…

In the new year, BMW opens up even more. Known as “Area 51”, the isolated, guarded and strictly confidential location at Miramas in the South of France hosted for the first time a group of…

Erik Goplen, BMW X3 Exterior Designer, joins BMW’s Chief of Design Adrian Van Hooydonk in describing the exterior design of the new X3. The American designer, working as a creative director for DesignworksUSA, also designed…