Latest BMW News

Something fun for a late Sunday night. BMW unveils their latest effort in the….bicycle market.The BMW M Bike is a spectacular combination of state-of-the-art technology and exclusive design. Disc brakes and an elegant matt anthracite…

European Press Release 2011 BMW 5 Series Touring. The new BMW 5 Series Touring is the perfect symbiosis of driving pleasure, efficiency, versatility and sporting elegance. The 4th generation of the Business Touring convinces through…

“Joy is BMW” – one of the recent marketing slogans coming from BMW and at the same time, a very controversial one. For years BMW North America has been defining their vehicles as the “Ultimate…

MINI’s  marketing machine is at work again. Known for their unique, personal approach with their marketing campaigns, MINI launches a new interesting challenge for all the fans around the world. “In keeping with the brand’s…

Autocar reports that BMW will produce a FWD platform to battle the Audi A1 and Mercedes ForFour in the premium small car segment. In the article, they claim Norbert Reithofer as a source of information…

Recent published reports have incorrectly stated that the size of the fleet of BMW ActiveEs that will be deployed during the BMW Group’s second-phase field trial in the US will be limited to 200 vehicles….

At the Geneva Motor Show, BMWBLOG had the opportunity to sit down with BMW’s Head of Interior Design, Marc Girard. Girard has worked as a designer for the BMW Group for 16 years now and…

The latest addition to the BMW hybrid family, 5 Series ActiveHybrid, kept the headlines of many automotive publications at the Geneva Motor Show. Joining the X6 and 7 Series Hybrid models, the BMW 5 Series…

Geneva Motor Show press days are over and the first European auto show of the year opens its doors to the general public. For the past three days, yours truly and BMWBLOG provided extensive coverage…

BMW Motorrad was voted “Motorcycle of the Year 2010″ in the readers’ vote of the motorcycle magazine MOTORRAD, with clear victories in all five categories in which BMW motorcycles were represented – the best result…