News
Audi is gearing up to challenge the dominance of BMW, Mercedes-Benz, and Land Rover in the luxury SUV segment with the forthcoming launch of its most ambitious model to date—the all-new Audi Q9. Positioned as…
Horatiu Boeriu / March 21, 2025
BMW X3
Hot on the heels of the new Audi A5’s reveal, its SUV sibling has arrived. The third-generation Q5 has landed, looking exactly as you would’ve expected. Not just the evolutionary exterior, but also the cabin,…
Adrian Padeanu / September 1, 2024
News
Gernot Doellner to Replace Markus Duesmann Audi has announced the appointment of Gernot Doellner, Volkswagen Group’s strategy chief, as the new CEO, taking over from Markus Duesmann starting September 1. The decision comes amid uncertainties…
Horatiu Boeriu / June 30, 2023
News
Audi is finally entering Formula 1, after years of Volkswagen Group interest. There were some rumors earlier in the year that Audi was buying the McLaren F1 team but the Brits shut that down quickly….
Nico DeMattia / October 30, 2022
Interesting
Should BMW Consider an F1 Entry Now That Audi Joined the Sport?
by Nico DeMattia / Date: August 27, 2022
i4
We’re living in a car world in which combustion engines and electric motors peacefully co-exist and will do so for the foreseeable future. Consequently, customers are spoiled for choice when it comes to the variety…
Adrian Padeanu / May 17, 2022
News
Most of the cars BMW sells in China are produced locally through its joint venture with Brilliance. However, the manufacturing plants in Shenyang don’t produce every single vehicle in the automaker’s portfolio, so some models…
Adrian / April 26, 2022
News
BMW and archrival Audi are at opposite poles when it comes to the gradual retirement of the internal combustion engine. The former has yet to establish a cut-off date while the latter will bid adieu…
Adrian / April 23, 2022
BMW M4
In a drag race between the M4 G82 and Audi RS5 Coupe, we know who is going to win. It’s especially true if the BMW happens to have xDrive as it’s the case here. It…
Adrian / April 20, 2022
News
From the Lincoln Blackwood to the Mercedes X-Class, luxury pickup trucks have all pretty much been commercial flops. The smart way to go is to offer a premium trim of an existing truck rather than…
Adrian / March 18, 2022
2 Series
Sport Auto decided to pit the latest German compact performance cars in a track duel at Hockenheim. In one corner, we have the new BMW M240i xDrive while its competitor is the Audi RS3 Sedan….
Adrian / March 14, 2022