BMW: We’re One Of The Few Remaining Global Car Manufacturers
The company's product chief explains most automakers have a regional focus whereas BMW has a global strategy by offering everything a customer could ever want.
The company's product chief explains most automakers have a regional focus whereas BMW has a global strategy by offering everything a customer could ever want.
Bernd Körber, Head of Product & Brand Management for BMW, says the company will keep making cars with combustion engines for a long time.
BMW projects the diesel's downfall will continue due to stringent emissions regulations and due to gasoline engines becoming more efficient.
BMWBLOG has learned from a BMW official the "i" letter denoting injection will be gradually dropped from future gasoline-fueled cars.
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