Tesla has been slashing prices left and right in China for a few months in a bid to drive up sales at the expense of profit margins. BMW sees things differently as CEO Oliver Zipse…
BMW has been eager to talk about the Neue Klasse even though the first models to ride on the dedicated electric car platform won’t arrive until 2025. At the 2023 Consumer Electronics Show in Las…
With the demise of the funky i3 in mid-2022, BMW doesn’t have a true entry-level EV anymore. Although the moniker has been repurposed for a long-wheelbase 3 Series Sedan without a combustion engine, that car…
The latest BMW models running on iDrive 8 combine a 12.3-inch digital driver’s display with a 14.9-inch infotainment in a tablet-like configuration atop the dashboard. Front-wheel-drive models like the 1 Series, X1, 2 Series Gran…
A lot has been said about BMW’s current design language as many have been quick to criticize the Bavarian brand for coming out with such extroverted cars. It all started with the large kidney grilles…
While nearly all automakers are announcing cutoff dates for the combustion engine, BMW goes against the tide by refusing to reveal when it will become a purely electric brand. Asked by a journalist when the…
While many automakers active in Europe have rushed to set a cut-off date for the internal combustion engine, BMW is not in a hurry. Well, not the core brand as Rolls-Royce will become a pure…
The coronavirus pandemic is still disrupting the automotive industry as delivery times continue to be longer compared to pre-2020 levels. Automakers have been facing new problems caused by the unstable geopolitical generated by Russia’s invasion…
Cars are becoming more complex from a software perspective, but as we transition to EVs, hardware will become simpler. That’s because removing the combustion engine and all the rest of the oily bits reduces the…
While most automakers are in a rush to announce plans about going all-in on EVs, BMW sees things differently. On numerous occasions, Chief Executive Officer Oliver Zipse has said abandoning the internal combustion engine would…
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